Performance of Top 5 Hasbro Games Applications on Unified Platform in Africa in Q2 2022

In the second quarter of 2022, Hasbro's top 5 games on a unified platform in Africa demonstrated varied performance in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, offers a detailed look at user engagement and monetization trends.

Scrabble® GO - New Word Game saw a consistent performance in weekly revenue, peaking at around $1.5K in the week of April 25. Weekly downloads showed a notable increase mid-quarter, reaching approximately 13.6K in the week of May 16. Active users fluctuated slightly, starting at 69.7K in late March and ending at 68.9K in late June.

Bingo Bash HD Live Bingo Games experienced a significant spike in weekly revenue, peaking at $1K in the week of May 23. However, weekly downloads were relatively low, with a notable peak of 1K in early April. Active users showed an upward trend towards the end of the quarter, reaching 1.3K by late June.

Magic: The Gathering Arena had a peak weekly revenue of approximately $1.3K in late April. Downloads remained relatively stable, with a slight peak of 167 in mid-June. Active users showed minor fluctuations, ending the quarter with 852 users.

World of Peppa Pig: Kids Games displayed a steady increase in weekly downloads, peaking at 3.7K in mid-June. Weekly revenue hovered around $500, with the highest being $555 in early April. Active users also saw a rise, reaching 11.5K in mid-June.

Adventure Escape Mysteries had a peak weekly revenue of $700 in late May. Downloads were relatively stable, peaking at 1.4K in early April. Active users saw a declining trend, starting at 4.7K in late March and ending at 3.2K in late June.

For more in-depth insights and data, visit Sensor Tower.